Vol. XXII, No. 12, December 2022
- Editor's corner
- The role of alcohol at location-based entertainment
- Dave & Buster's Q3 2022 results
- Death by a thousand cuts
- Should location-based entertainment prioritize sustainability?
- What do people find meaningful and fulfilling?
- Why the birth rate is declining
- Two different eatertainment venues
- Why market and financial feasibility studies need to be different today
- Time saved, or time well spent?
- Older Gen Z trending vegetarian, vegan, and flexitarian
The role of alcohol at location-based entertainment
PGAV just released findings of their Food, Beverage, and Retail study on the role of alcohol at theme parks. Although theme parks aren't the same experience as that of a smaller community-based entertainment venue (LBEs & FECs), it isn't unreasonable for the findings to also apply to them.
The study found that the availability of alcohol positively impacts spending intent, ranking 3rd in the top 5 most important food and beverage characteristics that affect spending:
- Dinner reservations available
- Selection of food & beverage options for kids
- Availability of alcohol
- Mobile ordering availability
- Available outdoor seating.
The study found domestic beer is the most popular option (46%), followed closely by wine (44%). Local brands were next in the ranking at 35%.
Vol. XXII, No. 12, December 2022
- Editor's corner
- The role of alcohol at location-based entertainment
- Dave & Buster's Q3 2022 results
- Death by a thousand cuts
- Should location-based entertainment prioritize sustainability?
- What do people find meaningful and fulfilling?
- Why the birth rate is declining
- Two different eatertainment venues
- Why market and financial feasibility studies need to be different today
- Time saved, or time well spent?
- Older Gen Z trending vegetarian, vegan, and flexitarian
