Vol. IV, No. 3, March 2004

  1. Editor's Corner
  2. It's the Personality that Counts
  3. Foundations Entertainment University Gets Glowing Endorsement
  4. Ruby Tuesday Leads the Industry & the Panache Factor
  5. Why Commercial Birthday Parties Are So Popular
  6. Wannado City to Open this Summer
  7. Trade Magazines Feature White Hutchinson
  8. Is this an Example of Egomania?
  9. New Projects

[ Index of Previous eNewsletters ]

Editor's Corner

Consumers are becoming increasingly sophisticated in their tastes and preferences. Gaining and keeping their loyalty is becoming more and more difficult every day. In this issue, we take a look at how important brand personality and give-it-to-me-my-way is to that loyalty equation. We also give coverage to...

  • a new $40-million children's edutainment project, Wannado City, that will be opening shortly in Florida
  • a possible example in Texas of how ego blinds sound business judgment
  • a retired Wal*Mart Stores senior executive's take on Foundations Entertainment University

You will also notice in our new project section how our international work is increasing with new projects in Managua, Nicaragua, and Queretaro, Mexico.

If there is a particular topic you would like to see us cover in this eNewsletter or if you have news that you feel we should cover, don't hesitate to contact me via e-mail.

Randy White, Editor

Vol. IV, No. 3, March 2004

  1. Editor's Corner
  2. It's the Personality that Counts
  3. Foundations Entertainment University Gets Glowing Endorsement
  4. Ruby Tuesday Leads the Industry & the Panache Factor
  5. Why Commercial Birthday Parties Are So Popular
  6. Wannado City to Open this Summer
  7. Trade Magazines Feature White Hutchinson
  8. Is this an Example of Egomania?
  9. New Projects

[ Index of Previous eNewsletters ]