Chuck E. Cheese's reported that overall, comparable store sales decreased just 0.1% in the first quarter of 2009. However, there was a large variation in different regions of the country.
|Region of the country||Comparable store sales|
In markets where CEC Entertainment had five or more stores, seven markets had comparable declines of 4% or more. Five of these were in California and Florida. Los Angeles was the worst performing market, with same store sales decreasing 10.0%. Five markets had 4% or higher increases, with San Antonio, Houston and Pittsburg having double digit increases.
Considering the poor state of the economy, Chuck E. Cheese's is performing exceedingly well. We attribute this to: