We live in a fast-changing world. Whereas a number of years ago it would have taken some years for something to become a major trend, today it can happen almost overnight. Your LBE won't succeed if the venue's concept and the overall experience it offers guests isn't on target with current and fast-evolving future trends.
Our company spends a lot of time researching trends to ensure our clients' projects succeed long-term. We continue to see too many new centers being prisoners of the past, what we call "paradigm paralysis" rather than understanding and designing or evolving for all the rapid changes underway that will affect what works long-term.
We have articles in this issue to share with you about some of the many trends we've identified affecting location-based entertainment.
If you want to discuss a project, please contact me. Be sure to include your phone number so I can give you a call.
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