Tag Archives: TopGolf

First mover doesn’t succeed unless its also best mover

Posted on November 8, 2016 by Randy White

The conventional wisdom is that first to market can establish a stronghold in the market, a first mover advantage, making it difficult for later entrants to capture market share. However, a first mover advantage is never a sure thing. Being a first mover at the expense of being the best mover will often lead to a competitive disadvantage. Continue reading →

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Tag Archives: TopGolf

First mover doesn’t succeed unless its also best mover

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