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White Hutchinson Leisure & Learning Group, Kansas City, MO, USA
Vol. IV, No. 1, January 2004
- Editor's Corner (www.whitehutchinson.com/ news/ lenews/ 2004/ 01/ article101.shtml#article)
- The Experience Economy Means Everyone's Your Next Big Competitor (www.whitehutchinson.com/ news/ lenews/ 2004/ 01/ article102.shtml#article)
- Moving from Serving Customers to Facilitating Experiences (www.whitehutchinson.com/ news/ lenews/ 2004/ 01/ article103.shtml#article)
- There's Still Time to Save $200 on Foundations Entertainment University (www.whitehutchinson.com/ news/ lenews/ 2004/ 01/ article104.shtml#article)
- Serious Food, Outrageous Fun (www.whitehutchinson.com/ news/ lenews/ 2004/ 01/ article105.shtml#article)
- Out-of-Home Entertainment Spending Is Increasing (www.whitehutchinson.com/ news/ lenews/ 2004/ 01/ article106.shtml#article)
- Children Want to Eat Healthy (www.whitehutchinson.com/ news/ lenews/ 2004/ 01/ article107.shtml#article)
- Kids Edu-dining Debuts at Sonic Drive-In (www.whitehutchinson.com/ news/ lenews/ 2004/ 01/ article108.shtml#article)
- New Projects (www.whitehutchinson.com/ news/ lenews/ 2004/ 01/ article109.shtml#article)
[ Index of Previous eNewsletters (www.whitehutchinson.com/ news/ lenews/ previous.shtml) ]
Children Want to Eat Healthy
The
past several months' of our issues have featured articles about how Americans
are dieting and eating healthier, how restaurants are responding with healthier
fare, and how parents, and especially moms, want their children to eat healthy.
Now there is research indicating kids are on the healthy eating bandwagon,
as well.
KidzEyes, a division of C&R Research in Chicago, conducted
an online poll of 3,500 6-14 year-olds in August 2003 and a qualitative study
of 400 more kids in October 2003. The results were presented at the Kid
Power Conference in December. Some of the results of the research:
- 70% said kids should eat healthier meals
- 61% said they like to eat healthy because they will be healthier when
they grow older
- 51% said they really like eating healthy foods
Surprisingly, the youngest children (age 6-8) showed the strongest attitude
to healthy eating:
- 75% said kids should eat healthier meals
- 68% said they like to eat healthy because they will be healthier when
they grow older
- 58% said they really like eating healthy foods
Kids also know they perform better when they eat healthy:
- 61% (68% age 6-8) said they do better in sports and activities when they
eat healthy foods
- 48% (59% age 6-8) said they do better in school when they eat healthy.
The kids offered ideas for making healthy foods even more desirable to them.
57% said they would eat a more healthy diet if healthy foods were more fun
to eat, and 50% said they would be more likely to eat healthy foods if they
came in packages that are more for kids.
Vol. IV, No. 1, January 2004
- Editor's Corner (www.whitehutchinson.com/ news/ lenews/ 2004/ 01/ article101.shtml#article)
- The Experience Economy Means Everyone's Your Next Big Competitor (www.whitehutchinson.com/ news/ lenews/ 2004/ 01/ article102.shtml#article)
- Moving from Serving Customers to Facilitating Experiences (www.whitehutchinson.com/ news/ lenews/ 2004/ 01/ article103.shtml#article)
- There's Still Time to Save $200 on Foundations Entertainment University (www.whitehutchinson.com/ news/ lenews/ 2004/ 01/ article104.shtml#article)
- Serious Food, Outrageous Fun (www.whitehutchinson.com/ news/ lenews/ 2004/ 01/ article105.shtml#article)
- Out-of-Home Entertainment Spending Is Increasing (www.whitehutchinson.com/ news/ lenews/ 2004/ 01/ article106.shtml#article)
- Children Want to Eat Healthy (www.whitehutchinson.com/ news/ lenews/ 2004/ 01/ article107.shtml#article)
- Kids Edu-dining Debuts at Sonic Drive-In (www.whitehutchinson.com/ news/ lenews/ 2004/ 01/ article108.shtml#article)
- New Projects (www.whitehutchinson.com/ news/ lenews/ 2004/ 01/ article109.shtml#article)
[ Index of Previous eNewsletters (www.whitehutchinson.com/ news/ lenews/ previous.shtml) ]
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