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White Hutchinson Leisure & Learning Group, Kansas City, MO, USA

Best practices of agritourism design

We're only a few days away from the 2026 NAFDMA Agritourism Convention and Expo (www.nafdmaconvention.com/ ) in Orlando, FL. Our CEO, Randy White, with 31 years of experience working with agritourism clients on all aspects of layout, design, and operations, will be giving a 2-hour presentation on best practices for layout and design on Sunday, February 8^th, starting at 9:45 am. His presentation will cover design considerations for all types of agritourism venues, including festivals, farm markets, U-pick, school field trips, and wedding/event venues.

Topics to be covered include:

• Designing to move up the progression of added-value and profit
• Designing the entire guest journey
• Master plans - all infrastructure areas
• Food & beverage design
• Farm & retail store design
• Designing for children
• Designing for parents
• Hay wagon ride design
• Animal area design
• Wedding & event venue design
• School field trips
• Campfire design

If you're attending the convention, don't miss out on his insights and recommendations on best practices to maximize your business success.

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